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blackjet inc.
183 Bathurst St., Suite 401
Toronto, Ontario M5T 2R7

Contact

General Inquiries: hello@blackjet.ca

For New Business: 416.451.8781
rgalletta@blackjet.ca

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Our artist driven pop up for Yonge + St. Clair

  • ADVERTISING
  • BLACKJET INK
  • BRANDING //
  • CREATIVITY
  • REAL ESTATE //

What makes a community unique? And how do you capture that energy, to share it with people who haven’t experienced it first hand? That was the driving purpose behind our latest partnership with SLATE, to help brand their neighbourhood at Yonge + St. Clair. We collaborated with Toronto artist Lucas Young to create designs that …

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Weather data, creative and Canada’s 150th make history.

  • BLACKJET INK
  • BRAND CAMPAIGN //
  • BRANDING //
  • CASE STUDIES //
  • CREATIVITY
  • GENERAL
  • INTERACTIVE //
  • Uncategorised

Reliance Home Comfort wanted to celebrate Canada’s 150th in a special way. And since, “We aren’t comfortable, until you are”, is their motto, we started looking at weather data that made Canadians “uncomfortable” throughout the country’s history. Historic high and low temps were especially relevant. We concepted. We collaborated. Strategy, creative & digital came together. …

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Live in a tasty world. And eat it up.

  • ADVERTISING
  • BRAND CAMPAIGN //
  • BRANDING //
  • CREATIVITY
  • REAL ESTATE //
  • SOCIAL MEDIA

Eat what you grow. Grow where you live. Create a life filled with good taste. This was the goal for a Toronto condo we grew from the ground up. We branded it “The Plant”, then we really got our hands dirty. With a philosophy of growing plants and growing people too, we branded a new …

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How brand “Colombia” went from War Zone to Travel Hot Spot.

  • BRAND CAMPAIGN //
  • BRANDING //
  • CASE STUDIES //

Colombia. A country that was once synonymous with cocaine, drug cartels, political corruption and heinous crimes is now one of Latin America’s top travel destinations. How does this happen? How does a place shift a global perception of one of the most dangerous places on the planet to a tropical paradise in a relatively short …

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West Block – The Rebirth of a Toronto Neighbourhood.

  • ADVERTISING
  • BLACKJET INK
  • BRAND CAMPAIGN //
  • BRANDING //
  • REAL ESTATE //

Everything old is new again. Across the street from Toronto’s other airport, lies an old, derelict 4-acre parcel of land with an abandoned warehouse on it. In a condo-crazed city as dense as Toronto is, it’s not often you find a neglected piece of property this large in its core. The property, owned by Canadian …

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5 Iconic Destination Branding Campaigns

  • ADVERTISING
  • BRAND CAMPAIGN //
  • BRANDING //
  • CREATIVITY

We often forget how we shape our perceptions around destinations we’ve never seen. Here are a few classic examples of some outstanding travel and tourism campaigns.  5. Virginia is for Lovers. By David N. Martin and George Woltz of Martin and Woltz Inc. of Richmond, Virginia – which Ad Age called one of the most iconic advertising campaigns in the …

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