Blackjet recently partnered with Husky Injection Molding Systems, a leading industrial technology provider to the plastics processing community.

Husky wanted to feature its breakthrough multi-layer technology and system, a game changer in the industry: though other companies have tried multi-layer in the past, there have always been limitations. Husky’s innovative technology allows their customers to overcome these challenges and create cost effective packaging with superior performance.

Blackjet won the business based on a visually impactful campaign with strong stopping power in a competitive market.

The ask was to elevate product awareness and reaffirm Husky’s position as the leader in the global marketplace through a compelling and impactful kickoff at the Drinktec conference in Germany. We definitely consider this breakthrough creative.