digital intake form - Blackjet. A Brand and Business Consultancy.

Name
First Last
Email
Business Snapshot
Your company's name?
What does your company do?
Tell us about some of products and services you offer.
Who on your is the point of contact for this project?
We work best when dealing with 1 or 2 points-of-contact. Projects do best when they have a singular vision. We need access to the person ultimately in charge of approvals.
Please indicate your budget, if you have one.*
This is a specialised service. That means all hands on deck for every project. Be honest, we’ll tell you what we can and can’t do for you.

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What Are We Doing?
You need a site, please consider why?
Try to set SMART goals as it keeps all of us on the same page and moving in the same direction.
The SMART acronym stands for: Specific, Measurable, Achievable, Relevant and Time-bound. Another way to look at this is your KPI (Key Performance Indicators).

With these goals in mind what are the top 5 things you are hoping to accomplish with this project?

EG: 20% increase in sales in 6 months, 30% increase in membership this year, reduce admin costs by 15% in 3 months
Goal #1
Goal #2
Goal #3
Goal #4
Goal #5
What do you currently like about your existing site?
What’s working for your business and why?

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Who Are We Doing This For?
Tell us about your ideal customer.
In order to set up an accurate personna we need to know what you know about your customers. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?
What is your ideal customer coming to your site for?
EG: research product information, get contact details, ask questions about services, pricing, purchasing

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Design Concept
How do you want people to feel when they interact with your brand?
In order to get a feel for your brand experience and how you want to be perceived we need to know how you want your customers to feel. Safe and secure, edgy and excited, exclusive and cool, like they belong?
Name your top three competitors.
List your competitors here so we can see what look like, and how we can show your customers a better experience with your brand.
Tell us a little more about your competitors.
Who else is competing for the attention of your ideal customer and what are they doing that you think is working?
From a design perspective, are there any other sites you LOVE?
Let us know what your design tastes are. There are awesome sites all over the place. We can give you a site that’s a part of the design universe that delights you.

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What Does Success Look Like?
Let's say it's 12 months from now. What do you want to see happening for your brand as a result of our efforts?
How many website visitors? How many leads? How many sales? Be as descriptive as possible.
Is there anything we didn't cover?
Let us know if you’re still inspired or if this little exercise provided you a little clarity.
Comments
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Business Snapshot